Privacy Policy
At Valley Centre Dental Practice, your privacy and the security of your personal data are paramount. This Privacy Policy outlines how we collect, use, and protect your information when you visit our practice or use our services.
1. Introduction
Valley Centre Dental Practice (“we,” “us,” “our”) is committed to protecting and respecting your privacy. This policy explains how we process any personal data we collect from you or that you provide to us.
2. Information We Collect
We may collect and process the following data about you:
•Personal Identification Information: Name, address, email address, phone number, date of birth, and other contact details.
•Health Information: Medical history, dental records, treatment plans, and other relevant health information.
•Financial Information: Payment details, insurance information, and transaction history.
•Technical Data: IP address, browser type, and other technical information when you use our website.
3. How We Use Your Information
We use your personal data to:
•Provide dental services and care
•Schedule and confirm appointments
•Process payments and manage financial transactions
•Communicate with you regarding your treatment and our services
•Maintain accurate health records
•Comply with legal and regulatory requirements
•Improve our services and patient experience
4. Legal Basis for Processing
We process your personal data based on the following legal grounds:
•Consent: Where you have given clear consent for us to process your personal data for a specific purpose.
•Contractual Necessity: Processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
•Legal Obligation: Processing is necessary for compliance with a legal obligation to which we are subject.
•Legitimate Interests: Processing is necessary for our legitimate interests or those of a third party, provided these interests are not overridden by your rights and interests.
5. Data Sharing and Disclosure
We may share your personal data with:
•Healthcare Providers: Other dental professionals, laboratories, and specialists involved in your care.
•Service Providers: Companies that provide services on our behalf, such as payment processing, IT support, and marketing.
•Legal and Regulatory Authorities: When required by law, regulation, or legal process.
We will not sell or rent your personal data to third parties.
6. Data Security
We take data security seriously and implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.
7. Data Retention
We retain your personal data for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. The retention period may vary based on the type of data and the applicable legal requirements.
8. Your Rights
You have the following rights regarding your personal data:
•Access: You have the right to request access to your personal data.
•Rectification: You have the right to request correction of inaccurate or incomplete personal data.
•Erasure: You have the right to request deletion of your personal data, subject to certain conditions.
•Restriction: You have the right to request restriction of processing your personal data.
•Portability: You have the right to request the transfer of your personal data to another party.
•Objection: You have the right to object to the processing of your personal data in certain circumstances.
To exercise any of these rights, please contact us using the details provided below.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes and update the effective date at the top of this policy.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Valley Centre Dental Practice
92A Eskrett St, Hednesford, Cannock WS12 1AP
Phone: 01543 878171
Email: receptionist@vcdp.co.uk
We are committed to safeguarding your privacy and ensuring that your personal data is protected. Thank you for trusting Valley Centre Dental Practice with your dental care.
